The Saturdays Style

As a girl group, the Saturdays focus a lot on fashion. Saying this, they all bare an indivual style and the look that they have is attainable (so therefore, easy for us to imitate!)

Obviously, there is the glamorous side to the Saturdays:

As you can see, they are a very feminine group. They wear evening dresses and high heels to achieve a sexy yet tasteful look for both their male and female fan base.

Another feature that distinguishes the Saturdays as a girl group is the fact that they colour code their outfits:

Their album covers are very colourful, and often very fun and playful. We need to take this into account when doing our ancilliary tasks, as it is the same sort of image we are trying to portray (just in a more mature sense).


When they are not in videos or album pictures, you can see that the Saturdays have a very sophisticated style. They wear clothes that are fashionable but relatively 'normal', which means that they act as fashion icons for many young girls. Our Epping Forest shoot will be based around this style, as opposed to 'higher end' fashion.


They also have a very cute casual aspect to them, which for us we are using as a base for our flashback shoots with Joe.